Cisco demoed new technology to “enhance” your ballpark experience, focusing mostly on the new stadium that is being pushed for the Oakland A’s. Electronic tickets on your cellphone or PDA is alright, but the idea of letting video screens detect you in the proximity of their display and then changing to specifically target you based on what your wireless device says about you is a bit on the tacky side. Of course, it’s all technology meant to get more money out of your pocket.
The other thing that left me not liking what I saw was the concept of using mobile PC’s while watching the game from your seats. Score keeping goes digital, get instant replay as it happens, or get an alert that you were on the fan cam on the scoreboard. You see the picture as well as the many ways that you can purchase the picture, much like going on amusement park rides.
There is something to be said about the simplicity of just enjoying a day at the ballpark, and the last thing that I really want to do is have a whole bunch of gadgets getting in the way. Don’t forget about the dude behind you who just dumped his beer on your mobile PC. The first thing I want to do when it comes to enjoying a baseball game is turning off the rest of the world.
Oh, and don’t think that this is just limited to the ballpark experience. They mention that this is a new concept in the way of enjoying professional sporting events in general. Once again, when I go to GM Place for a Canucks game, I’m all for getting alerts about better seats for a game. After that, I just want to be in my seat and enjoy the atmosphere that is hockey.