Putting the new Canucks jersey hoopla to rest

The Canucks organization knows exactly what they are doing when it comes to everyone’s interest to the new jerseys for the upcoming season. Ever since the RBK design was announced, everyone knew that things were going to change. This is also combined with all the hints that coach Alain Vigneault made about going back to the old threads of the stick-in-rink. Truth be told, it’s a cash cow that makes the team some nice coin when everyone updates their wardrobe.

Still, I give them some mad props for doing an official event for fans to attend at GM Place for the unveiling of the new look.

Canucks TO UNVEIL NEW HOME AND AWAY SWEATERS AT GENERAL MOTORS PLACE

The Vancouver Canucks announced today that they will unveil their new home and away sweaters to their fans and media on Wednesday, August 29th at General Motors Place.

Canucks fans are encouraged to join their favourite team for a tailgate party prior to the sweater launch at 12:30 pm. The tailgate party which begins at 11:30 am on the South Plaza will include free hot dogs provided by Grimm’s and Save-On-Foods, Coca-Cola beverages and Canucks prizing courtesy of McDonald’s and The Beat 94.5 FM Street Squad.

Canucks mascot FIN will be taking part in all of the activities and will be available for photos following the Sweater Launch on the South Plaza. [canucks]

All of this makes me start to ask, why would you have such a big event if the change was going to be subtle? There are a lot of rumors about potential designs and simple color changes to the existing logo. Seems a bit much if you are going to give away free tickets for the event, not to mention free hot dogs and soda.

Still, go on ya, Canucks. Instead of a simple media event and press conference, you’re inviting us fans in to partake in the fun. I can dig that. Now just to see what all this hush-hush is about and if it’s worth waiting for.

Something else worth mentioning, at the bottom of the page for the event, something new is about to happen from the Canucks official site. This whole event is going to be streamed live.

Watch the jersey launch live as Canucks.com broadcast straight to you for the first time right from General Motors Place.

We’ll bring you the action right from the bowl and bring you behind the scenes at the post-event media press conference from the Canucks dressing room.

Tune in to Canucks.com on Wednesday, August 29th at 12:30 pm PST to watch the event and catch all the buzz of the new Canucks jersey with some of your favourite Canucks players and staff. [canucks]

If I were you, I’d check it out online because all the tickets are gone for the event. Well, you could always pay $10 for a ticket off Craigslist. They were on there as soon as the word got out about the event being “sold out”.