XM Satellite Radio sunk a little further down the ladder today with their reported losses this quarter. $151.4 million is a hefty chunk of change, and this is higher than a year ago when they reported a loss of $122.1 million.
XM and its smaller rival Sirius Satellite Radio Inc. are spending heavily to sign up subscribers and programming talent to their businesses, which offer dozens of channels of talk, news and music for fees of about $13 a month.
I’m not sure that this means XM is losing ground to Sirius. Startups usually go through these growing pains, but numbers like these will convince would be subscribers to go towards Sirius for their programming. Naturally, this makes me wonder where podcasting fits into these failing numbers.
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