The costs of cellphones in Canada

This is a topic of conversations a lot, and just last night I was saying how I missed being on Verizon back in the states. Sure, it’s a CDMA[wiki] network, but living in Iowa, GSM[wiki] isn’t your best option unless you never travel outside of major population centers or venture away from the interstate highways that crisscross the state.

For me, it was that last point that made Verizon a good deal. The coverage reached where I needed it to, the cost of the package deals were friendly to my income, and the data plans of their “In” network were pretty sweet. There was never hesitation to chat for a long time with friends who were also on Verizon, plus I could send photos to the same people at no charge. They also had a super nice online presence that I could track my account on, all the way down to the last call I received being updated on their website within minutes.

Plans like that simply do not exist here, at least where all of this is included for just $60 a month. In fact, it still boggles my mind that you have to play extra for caller I.D. or voice mail. In fact, I think it’s rare to find the two packaged together. And data plans? It gets worse. Text messaging is just the start.

Below is a chart that Boris made regarding the cost of moving 1 GB of data through the various competitors in the country. This includes things like sending pictures, videos, emails, files, and and anything else you can zip through your wireless phone. Granted that all the data is valid, and I have a lot of faith in Boris that it is, the results are eye opening.

Canadian Mobile Data Rate Costs (1GB)
Photo credit: Boris on Flickr

I hate playing the grumpy American role, but the costs for using a cellphone in Canada should hardly be this expensive. I’ve heard someone tell me before that some of the highest costs in the world of owning and operating a cellphone exists in this country, and this certainly rings true now. I thought I was just being picky.

Sequeunce mode pictures on my Nokia

Rebecca is the one that made this discovery after getting her very own Nokia 6682 through the buzz marketing campaign by Matchstick. The cellphone will take a series of six pictures at a time when in sequence mode. I tried it out while having dinner on Robson Street and made it into an animated gif.

Nokia on sequence mode

This is actually a group of two sequences. I know that you can make movies just as well, but I wanted to at least show the phone’s ability to capture images like this. It struck me as being a cool feature. If you want to see the sequence again, just click on the pic.

Addressing the Matchstick issue

As I said before, I am one of those Vancouver bloggers that got a free, Nokia 6682 cellphone to use, abuse, and write about. The hope is that you come through my blog, catch a “buzz” over it, and wander into your local retailer to throw some cash down on this piece of hardware.

Boats at Tsunami SushiLet me be completely and totally honest. Getting a high priced cellphone for free is freakin’ sweet. When this offer came my way, I fought over the legitimacy of such an offer, and Rebecca echoed the warning bells of anything looking this good must have some sort of catch.

Well, what is the catch? None really. There is nothing that you sign your life away for. You do have to give Matchstick, the company behind this marketing campaign, your contact info. That put up more flags for both me and Rebecca, but let’s be clear about the fact that we’re married. Giving our info to a marketing company screams phone calls in the middle of dinner for weeks to come.

Once the phone arrives in your mailbox, it’s yours. They just hope that you’ll blog about it. Additional to the phone, I received a Bluetooth headset, 512Mb memory card, and a stereo headset. The phone actually came with a pair of headphones, but they’re black. The other pair that was sent along with the phone was white so one could fit in with the trendy, white earbud wearing iPod masses.

Fogg 'N SuddsThere is some follow up that comes with the deal though. I made it very clear to Matchstick that I wanted all forms of contact to come through email, and if they needed to speak with me directly, then I would call them. In fact, I talked to them today upon receiving an email from them last week. The conversation was just to see if I had any questions about the phone and stories about using the phone itself. I did have a handful of technical questions for them, but they’re just a marketing company. I’ll hit those details in another post later.

The other follow up that I have to look for is an online survey. Quantative data that they want to collect about me using the phone. Makes sense, right? I’ve filled out numerous surveys in my life in the hopes of getting something free in return. If you send me something free first, then you bet your ass that I’ll do that survey.

So how do I feel about doing this? There is a part of my soul that feels like there is some selling out going on here, but I like being some one who can be apart of reviewing a product and actually do it with some honesty. Like I said, I’ll get into more of those details later, but it’s not the absolutely, greatest phone that beats out anything else out there that you could buy. It’s also far from being the worst.

Empire Landmark HotelI really do like this concept of “buzz marketing”. Word of mouth. That’s what this is. It’s not over paid actors telling you that they use this phone, it’s the best, and you should, too. I’m just a guy who blogs among the community of other bloggers with connections to the city of Vancouver.

In fact, did you listen to the last episode of my podcast? I had a chance to meet a fellow blogger who got the same deal, and it was quite possibly some of the best content to come from the podcast yet, even if it did promote a product. But ask yourself, would you rather listen to us wise crack about this Nokia or have some high paid actor or actress speak at you? It feels good to know that there are people out there trying to break from the static model mass media uses for advertising.

Back to the topic of Matchstick and this whole concept of getting a free phone for blogging, I like being apart of the effort. I’ve read about some people being annoyed by their tactics as well as some people being sour that they weren’t picked. It’s a unique opportunity to be apart of, and I think I just got lucky. And if you want to see some of the pictures I’m taking with the phone, check out this set on Flickr.