Podcasting reaching its limits

When I first caught word of this post at Digital Podcast, it made me stop to think. Has podcasting reached its limit? I have to agree with Scott Bourne at Podcasting Tricks. No way, Jose.

I’ve been a proponent of the medium since I first heard of it. The potential hit me at that same moment, but I think it’s fair to say that the concept hasn’t been taken to the height of where it can deemed successful or impactual.

Then, I read this over at BoingBoing. It appears that Odeo is up for sale. Instead of just pulling the plug, they thought they would see if someone would want to buy the site. My use and knowledge of their service is limited, but it’s essentially an online podcatcher. If you don’t have an iPod or the ability to download gigs of podcasts onto your computer, you can use their service to keep track of all of your favorites and listen to them from the web, no eating up of your hard drive space required.

This makes me think a little bit more about this idea of podcasting reaching its limits. Remember the dot-com bubble[wiki] of the 90’s? I see podcasting to be a lot like that. There is the surge that is still going on, but a true grasp of the potential hasn’t been seen yet. The whole thing might have to completely tank before it gets better.

For those of us who bask in glowing warm glow of new media and Web 2.0, we get it. For some of us, this is old news. However, I always think back to my friends and family who don’t drink this stuff like water as I do. Are they listening? Are they watching? Are they downloading? How accessible is this stuff, regardless if they know what podcasting is or isn’t?

In the early 20th century, TV went through many trials before it was settled on how everything would work on the technical side. From there, the growth of broadcast signals trickled out across the world, and even the broadcast day went from a few hours to the around the clock monotony that we have today. There was no switch and suddenly we had the Honeymooners[wiki]. It took time to grow, and podcasting faces the same task.

It’s always good to remember how it was

This popped up on my RSS feeds today from The Onion, and I’m not sure why. I read it when they first published it in September 2005, but this makes me laugh my ass off every time I read it. The Onion kind of does that to me with everything they produce though.

Yes, remember when we didn’t have hockey? Good lord those were some dark days. And it’s the middle response that kills me the most. I’ve gotta find that first season somewhere…

By the way, did you see the Canucks game last night[yahoo]? Holy crap did that make me feel manic depressive or what? J.J. made a great post about it, and Alanah was pretty stoked about it, too. I know we were yelling from our couch numerous times. Well, ok, maybe I was the one yelling more than Rebecca.

And yes, I do (heart) Salo. How can you stop there? The Sedins were outstanding, Kesler had a nice goal (somehow), and Cooke made Kipper look awful. I always love it when “Kippru-I-live-to-take-my-mask-soff” gets schooled.

What a freaking good game, and you can be assured that we’ll gush about it on The Crazy Canucks round table.

No one and everyone is listening to podcasts

For me, podcasting is a lot like arguing over who is and isn’t listening to radio. For or against. It’s stupid, or it’s worthwhile. I get so tired of it. It’s like we’re back in 1995 and arguing over Mac vs. Windows. I learned a long time ago that it’s all a matter of preference. Whatever works for you, and you like it, then great. Go have fun. I’ll do my own thing in the meantime.

Last week, PC World wrote about how very few people in the world are listening to podcasts. Citing an article from the BCC, the numbers would tell you that this is true. And okay, I’ll buy what they are saying. The sad thing is that there will be media organizations who will look as this research and make a decision for not podcasting content. The study is there, and over paid consultants live and die by these things. In fact, PC World ended their article by asking readers if, based on this BBC article, they should do their own podcast.

Then you have an article from MacNewsWorld today. They report that the medium is doing great, but they base this off of the amount of content that is being created everyday. It’s on the rise, from amateurs to professionals alike. I also think that part of the article is just a way to advertise products for prospective podcasters, but the first portion of the post is what I’m mainly focusing on.

I lend more credit to this frame of thought. I don’t care about who is already out there that I can reach. Providing content and bringing in those who want to consume it, iPod owners or not, should be more important. If podcasting is dragged down by the name implying that you need an iPod to be apart of the fun, then use that as a marketing strategy.

Step out there and put out your content. If you can, then do it. You won’t know until you try, and you stand to bring in even more people who will check out podcasting in general.

The slow moving, giant sloth that is Iowa Public Radio

Flickr: Public Radio daysWhen I joined the world of public radio in 2003, the general manager for the group of stations that were controlled and funded by Iowa State University issued a white paper calling for the creation of a statewide network for public radio within the state. What he wanted to do was to bring all stations from the three major university’s into a single network, the other two school’s being the University of Northern Iowa and the University of Iowa.

It was was in the first few days that this news came out of left field and made the whole place freak out. I was fresh to the whole public radio sphere at WSUI/KSUI, and it was within the first month of coming on board that people were telling me that I should consider applying for the full time position as assistant engineer. The thing is, no one knew if their jobs were going to be there if and when this consolidation took effect.

One thing that my time in college radio taught me was that bureaucracies work at an incredibly slow, painful, and sometimes ignorant pace. A motion like this would be a matter decided by a select group of people at the top of the institute of higher education food chain, the board of regents. It was no secret to anyone inside the stations that the guy who put out this white paper was licking his lips to be the one at the top of the organizational chart. Long story short, the process out-processed him. Not only did he not make it through the motions to be considered a finalist for the job, but he eventually left altogether.

Enter the era of the executive director of Iowa Public Radio, Cindy Browne. No matter how much everyone tried to put us at ease with the situation, there was never a worse feeling that treating this woman with ill manner would cost you your career. We were told that this wasn’t an era of consolidation, but an attempt at better cooperation. There would be an examining of how running all the stations under one network could save money, but anyone familiar with the way any media organization goes about such a venture knows what that means. The less people you have, the more money you can save. Continue reading “The slow moving, giant sloth that is Iowa Public Radio”

So long, Mr. Rumsfeld

Even though it’s made up and satirical, The Onion barely misses the mark with what they do. Sometimes the headline is the best part, but this article is well worth it. At least I know I had a good laugh.

The Onion

Rumsfeld: ‘My Half-Assed Job Here Is Done’

WASHINGTON, DC—After nearly six years of much-publicized service as Secretary of Defense, Donald Rumsfeld announced his resignation…

Use new media for action, not just voice

I’m taking a cue from Adam Curry, and you can bet that he’s not the first person to be saying this. It’s just something that I heard recently on his podcast, and the sentiment is echoed in an article posted on MacNewsWorld recently.

Kenton Ngo is a policy wonk. He dissects election data using mapping software and reads transportation bills. He hosts a video podcast on his blog, one that draws as many as 2,000 readers a week.

Ngo is recognized at political rallies and has joined conference calls with Virginia Gov. Timothy M. Kaine, but he has never voted in a primary or general election. He has never paid property taxes. He is not registered for Selective Service.

Ngo is 15 years old, has a driver’s permit and braces, and is a member of the West Springfield High School debate team in Northern Virginia. [macnewsworld]

Blogs and podcasts are the new way for disseminating your thoughts and opinions about politics. I am all for that. Speak you mind, shout for the truth, and encourage people to bind together in an effort to change things.

I’m kind of sick of it. The reason being, nothing has really changed. We write away on the web only to see not much for results. This kid in Virginia has a great thing going, but there has to be more.

The methods are there. We have all sorts of ways to send out messages to the masses, so why not use it to actually do something? Less talking, more action, so to say. Use these technologies to make a run for public office. This is what I would like to see.

I admit to being a hypocrite with my own post here, but the idea is something I’m a fan of. I’m also far from being a good candidate for the effort. However, I’m all about new media and helping out.

Gannett revamps and tries to embrace new media

I find this particularly interesting because I know a variety of people who have worked or are still working for Gannett owned newspapers. So many of them have bashed the world of new media, blogs, or citizen journalism, citing that amateurs do not warrant journalistic credibility. The guys up in the corporate offices might be forcing them to think otherwise.

The publisher of “America’s newspaper” is turning to America to get its news.

According to internal documents provided to Wired News and interviews with key executives, Gannett, the publisher of USA Today as well as 90 other American daily newspapers, will begin crowdsourcing many of its newsgathering functions. Starting Friday, Gannett newsrooms were rechristened “information centers,” and instead of being organized into separate metro, state or sports departments, staff will now work within one of seven desks with names like “data,” “digital” and “community conversation.”

The initiative emphasizes four goals: Prioritize local news over national news; publish more user-generated content; become 24-7 news operations, in which the newspapers do less and the websites do much more; and finally, use crowdsourcing methods to put readers to work as watchdogs, whistle-blowers and researchers in large, investigative features. [wired]

This transition is slated for full implimentation by May, but you can be certain that newsrooms across the board are pondering what their future is going to be like. The article goes on to address the concern about this action being a cost cutting measure for the future, but staff have been told not to worry about job cuts. That is not what this restructuring is about. I find that hard to believe in its entirety, but this is a daunting move, especially in the newspaper business.

Breebop had a post some weeks ago about journalists and the ego on their shoulders, and I thought back to it immediately while reading this story. Now don’t get me wrong, I have a high respect for those I know in the business, but there are numerous times that they have frustrated me with closed mindedness. It all comes down to sources, but the element of not being a trained journalist, most often with a degree from an accredited institution, can make something invalid in their eyes.

I’m not going to chalk it up to ego as much as I will to over education. Traditional media instructors teaching traditional media in a new age. Some of this is changing, but there will always be a select few who see the new and the changing to be a waste of time and credibility.

Let’s be honest. Gannett is trying to adapt, if not trying to save their butts. You know that resistance will appear, not wanting to lend credit to citizen journalists. I’d be curious to hear what my friends in the business think, and maybe they won’t be thinking I’m so crazy for blogging now.

Followup thoughts on Levelator

My initial post about Levelator was more to raise awareness about this application.  As I said before, this is a brilliant concept for podcasters and audiophiles everywhere.  It’s a drag and drop program that compresses, levelizes, and limits your audio, all on its own.  What more can you ask for than that?

Within minutes of making that first post, Doug Kaye dropped by my blog and offered some thoughts on what I can do to make my use of it better.  Ignoring the pretty cool fact that he is one of the orginal podcasters, I thought it was great that one of the main guys behind this application was quick to offer solutions on Levelator.

I have an episode of RadioZoom that I will released later today, if not tomorrow, in which I have my first venture into utilizing this program.  I am very impressed with what it did to a single AIFF of nearly 38 minutes of audio that I recorded with my mic and minidisc.  It was a mobile interview, and this application just cut my editing time by over fifty percent.

The quality is just as impressive.  It gives you solid sound that can take hours of tweaking, depending on how precise you want your audio to be.  I can get pretty picky some times, but this is an answer to that for sure.

The power of pancake mix

When you instill the fear of terror in everyone, there is no telling what the effects can be. It can happen anywhere, anytime, and no one is safe. That’s what everyone is told, and some folks believe it to the most extreme. There is always reason to be cautious. Afterall, no one is safe.

“Suspicious” powder in Indianola is pancake mix

REGISTER STAFF WRITER
October 10, 2006

Three plastic bags containing a suspicious powder found in Indianola on Sunday turned out to be pancake mix.

The Des Moines police bomb unit was called out to help investigate the discovery of the three bags, placed at the intersection of East Fourth and Buxton streets.

Inspection procedures found the items were not explosive devices, police said in a report. “Two bags had broken open and contents were strewn onto the pavement. The items appeared to have been thrown.”

Investigators found no witnesses and ultimately determined that there not only was no health threat, there may not have been any criminal intent.  [desmoinesregister]

It’s not the biggest city in the state by any means.  With a small, private college in the area, I would doubt that it would be a high profile target.  Stranger things have happened.

Podcast Ready vs. Apple vs. the telephone game

It’s been interesting to watch this unfold over the past few days. There are some folks that have been waiting for the moment to jump on Apple over everything they are doing within the world of digital media, DRM, copyright, trademarks, and so on. This is no exception.

Apple Computer has slapped Podcast Ready with a “cease and desist” letter, claiming that the terms “Podcast Ready” and “myPodder” infringe Apple’s trademarks, and that they cause confusion among consumers. The company has been cracking down on use of the word “pod” by all sorts of parties, even though its trademark is for the word “iPod.”

Podcast Ready CEO Russel Holliman said he’d consider dropping the name myPodder if he had to, but “Podcast Ready”? If that’s infringement, Apple is claiming that it owns the word “podcast.” Sure, the word originated with the word iPod, but most people now see it as a general term for downloadable audio shows that isn’t affiliated with one brand more than another.

Coincidentally, Apple’s letter arrived the day before Podcast Ready unveiled a new version of its software — one that works with the iPod. [wired]

The full version of this letter to Podcast Ready can be found on their site here. The debate is beginning to subside, and the way it has unfolded opens up a couple of observations.

The majority of folks reporting this took this as Apple making the move to trademark the term “podcast” so that no one can use it without their permission. Upon reading the full text of the letting from Apple’s lawyers, this isn’t exactly what this action is intending to do. However, people jumped on it and began bashing the move without getting the full story. In fact, the words “cease and desist” never appear. That didn’t stop the bloggers and podcasters from slamming Apple’s legal action against Podcast Ready.

Podcast411 released a special, soapbox episode[listen] about this issue, and it digs deep into the issue. In fact, Rob did his research, got a copy of the letter, talked to people at the U.S. Patent Office, and reviews how media organizations poorly reported this news. I had a feeling that there was more to this story, and this appears to be the truth. Adam Curry examined the issue as well on a recent episode of the Daily Source Code[dsc#468] and echoes what Rob said on Podcast 411.

Simply put, Apple is defending their right to what they have legally trademarked. “Podcast” is not under threat, and no one can trademark something that exists in the public doman. That’s like someone trying to get a patent on “television” or “radio”, and there is no way that will happen.

There are some folks that take issue with the word “pod” itself, as Apple claims trademark over it. To that, some say the name for the medium should change. I’m sorry, but “netcasting” is the worst thing I have ever heard. It sounds too similar, in meaning, to streaming. Podcasting is what it has come to be. You’ll be hard pressed to change it now.

The last thing I take issue with is the way that so many reporters took up this story without getting all their facts in check. Wired.com posted a follow up to the story above, with a copy of the letter to Podcast Ready. Not once did they mention anything about getting clarification on the matter by actually seeing a copy of the request from Apple’s legal team. There’s poor journalism going on here.

Regardless, Podcast Ready now has more publicity than it could have ever imagined.