Podcasting equates to tourism

At the meetup this past Sunday, a thought hit me about podcasting. In its simplicity, podcasts are highly useful in terms of tourism, especially for a majority of us in Vancouver. That doesn’t limit it to those who are anywhere else in the world, but what that small group of us are doing is what makes me think this. A lot of my thoughts here stem from the meetup, so you might find reading that post helpful to get the completely back story.

Take the Vancouver Weekly Underground Podcast, and if that’s a mouthful for you to say, it is to me as well. Let’s examine what they do though. They check out shows at some of the best, underground venues in town. Now, these are acts that don’t get a lot of press, and Dave, for the podcast, equated it to promoting more information about the bands that are listed to be at a certain club, on a certain day and time. So basically, you get a name, and that’s it.

With their podcast, and nearly every other music related podcast out there, they want to give you more about the artist in the hopes that you like them. If you like them, you’ll buy into their music, meaning a ticket to see their show when they play in town. In turn, that artist will be able to pay rent or, more importantly, eat.

Here is where the heart of my idea kicks in. What about that person who listens to or watches your podcast from a thousand miles away? Suddenly, one day, they want to get the hell out of town and go on vacation. Then it hits them. There is this podcast from Vancouver that has been going into all these great venues to see great bands. Said person is going to know where to check out some killer shows while filling Vancouver with their tourist dollars. Screw skiing, they want to rock!

It’s a slight stretch, but that’s just one angle to view it. I know and have met people who ventured up to Vancouver because of Dave Olsen and his Choogle On with Uncleweed. RadioZoom has garnered fans from various parts of the world who are trying or want to visit or move to Vancouver. The Crazy Canucks reaches to hockey fans around the world, so you never know if it’ll be enough to drive them to take a holiday here to catch a game at GM Place. As Dave O would say, we should be getting paid to do Tourism Vancouver‘s job.