Taking a look at the Global National Podcasts

I was originally thinking of making this a W.I.L.T., but the Global National Podcast isn’t something that I’m regularly checking out. I’ve caught enough of their commercials to gather enough interest in seeing what they’re doing.

A basic background to the program, Global National is a half hour news program that is broadcast across Canada. Kevin Newman is the guy behind the desk, and I have to add that the guy is huge. He must workout between commercial breaks.

There are two ways you can get the program in podcast form. The video version makes the most sense because, afterall, this is a television program. If you would rather get your daily dose in audio, you can do that as well. The interesting thought here is that the audio is exactly what you hear on the video version of the podcast. Basically, it’s TV without the pictures.

They promote this podcast with the slogan of, “Missed the Global National newscast on television? Now you can watch or listen to Global National on your portable media player!” This stands to reason because you are getting a carbon copy of what they aired on TV. At the same time, this is a lot of content to be pulling down everyday, and being national news, there is a lot more that you can get from surfing into a couple of websites, like the Globe and Mail or CBC, in the amount of time it takes to download just one of these podcasts.

This is another example of big media trying to get into the realm of what’s new and independent. I’m not saying it’s a bad thing, but there seems to be poor elements within Global’s effort. Kevin Newman might be pretty to look at on your iPod, but do you want to spend time staring at a head on a screen telling you the news? There are much more effective ways to have this done, but to each their own.